At some point, all of us can experience that moment in life (and more importantly – in work) when somehow… you’ve got nothing to do. Especially, you might be experiencing these feelings if you’re a freelancer or online business owner. These things just happen! And if your creative business is stuck, it’s time to do something useful you never have time for.
First of all, it’s important to understand that we all experience these times and feelings when it seems like nothing is happening as it should be.
Lack of email answers from your potential new clients, unpaid invoices, bad mood, no inspiration, no motivation… After all, it might even get a bit boring when there are no clients around!
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Is your creative business stuck? Here’s what you can do!
Here are just some of the ideas you can work on when your business is a bit stuck…
IDEA #1: Work on your own project
I bet in daily life, you don’t have time for your own projects. Do you? Well, you’re one lucky bastard then! But if you’re like most of the freelancers – you tend to forget about what was important for yourself in the first place. Widen your horizons and take on a new project – adjust your homepage, make a new newsletter, create a new portfolio design. Taking on your own project can be an amazing experience for your business!
IDEA #2: Review your online info
Your Twitter bio, Facebook information, blog “About me” page, email signature – those are the small things that tend to be forgotten in daily rush, while they’re still really important. Take your time and review them! Add new and topical information, delete useless facts, improve.
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IDEA #3: Read, read, read
I’m abnormally excited about reading and I LOVE it. No. I actually adore it. I fall for it every-damn-time. And more. But the thing with me is – in daily life, I can rarely find any time to actually read. I’ve started a new habit of reading while eating my breakfast (I’m just super proud of it so I had to share!) But, unfortunately, there’s rarely any time when I can spend an hour or two reading my books and articles I’ve gathered on Pocket.
Here are some of my favorite business and inspiration reads:
- The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life (Before 8 AM) by Hal Elrod
- Finish: Give yourself the gift of done by Jon Acuff
- The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime. by M.J. DeMarco
- Think and Grow Rich by Napoleon Hill
- The Power of Habit: Why We Do What We Do in Life and Business by Charles Duhigg
- The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing by Marie Kondo
- The Monk Who Sold His Ferrari: A Fable About Fulfilling Your Dreams & Reaching Your Destiny by Robin S. Sharma
- The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life by Mark Manson
- Essentialism: The Disciplined Pursuit of Less by Greg McKeow
IDEA #4: Nourish your email list
Either you have an email list or you don’t, having time-off in your business is an amazing way to start working on your email list! I know, I know… It takes a lot of time to grow your subscribers and it takes tons of time investment but, at the end of the day, it ALWAYS IS worth it. I wish I realized it all sooner…
But here are some ideas on what to do NOW:
- Sign up to email marketing service if you haven’t just yet. MailerLite is an amazing option! Their forms convert THE best. And I’ve tried tons of them, believe me. Here you can check out some other email marketing softwares.
- Decide on a free opt-in you could give away for your readers and create it! Those can be e-books, online courses, resource lists or anything else your audience will be interested in.
- If you already have an email list, think about how you can provide more value for your existing subscribers. Write new emails. Create an email schedule. Send something out for their pleasure and say THANK YOU!
IDEA #5: Inspire yourself
Whether you have or don’t have Pinterest, StumbeUpon, Behance, Twitter or any other visually inspiring account, you should get on that! You might find yourself thinking that it is a waste of time, but, first of all, if you don’t have anything better to do, you won’t be doing anything super useful anyways AND secondly – it is NOT a waste of time. Inspiration is an important part of any creative business owner.
IDEA #6: Get into analytics
I don’t have a daily time for all these kinds of analytics the online world offers and I bet you don’t have either. And there are a lot! For almost any social networking account you’ll find personalized analytics. Whenever you have nothing to do is the best time to get into them and research!
You will have the option to improve your connections, get to know your clients and community better and also – come up with new strategies, ideas and who knows – maybe start to reach out for the audience that you’ve never thought about before!
IDEA #7: Network in Facebook groups
I have love-hate relationships with Facebook groups. I do love them! But I can’t stand how much time they can take. And networking in these groups can be really important if you’re a creative business owner! I’ve written a blog post on what to do in Facebook groups, in case you decide to join the madness.
These groups can help you not only to find new clients but also to create a great dose of amazing connections with other people in your field, find help and advice and just chat! So use the option and check them out!
IDEA #8: Clean your inbox
Inbox Zero is a thing! And if you don’t have time on a daily basis to keep your mailbox clean – do it when your business is a bit lazy… Delete unnecessary emails, answer to those who’ve been waiting for months, CHECK YOUR SPAM! some treasure emails might hide there. Oh, also, spend some time to unsubscribe from things you’re no longer interested in!
IDEA #9: Write guest posts
Many bloggers are very open-minded about having guest bloggers on their blog. It’s not only a great way to show your expertise to a completely another audience but also – to create some links back to your website and help your creative business website rank higher!
IDEA #10: Learn new skills
Having some time off in your business might be an amazing opportunity to learn some new skills and maybe even find a new field you’d like to try out. There are all kinds of online courses and websites that offer you new knowledge for free! Here are some of them:
- “Find your writing voice” by glitz-grammar.com
- “Beginner WordPress e-course” by theblogstylist.com
- “The 10-day blogging quickstart” by justagirlandherblog.com
- “Grow and monetize your blog” by uniquelywomen.net
- Codecademy – learn development for free!